abtest.design

Name: abtest.design
Availability: InStock

Collection of real A/B test examples from popular websites and apps.

Free

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Why we recommend it

1

Only source I've found with real A/B results from actual apps.

2

Celebrates 3% lifts and 143% spikes equally—beautifully unfiltered data.

3

Essential for PMs pitching experiments who need concrete proof.

4

Results don't transfer between products; use for inspiration, not blueprints.

5

Uneven category coverage—best paired with complementary design resources.

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